Schoolies advised to look after mates

That's the simple message from organisers of this year's schoolies event on the Gold Coast.

Nearly 30,000 school leavers are expected to descend on Surfers Paradise from next week in the annual end-of-year celebrations.

The death of Gold Coast 600 V8 Supercars reveller Jordan Bailo after a high-rise fall in October sparked immediate concerns about teenagers partying in Gold Coast apartments during schoolies week.

But Gold Coast Schoolies Advisory Group chairman Mark Raeburn says rather than highlight one area of potential risk, his message is for youngsters to keep an eye on each other during next weekend's festivities.

"A couple of years ago it was planking that was the big thing," Mr Raeburn told AAP.

"We had a concern that that was going to become a problem but fortunately it wasn't.

"We try not to feature one thing in particular. What we try and do is focus on just being safe across the board and the big thing is just to watch your mates.

"Keep an eye on the people around you."

Mr Raeburn said the annual pilgrimage to the Gold Coast was much safer now than a few years ago, thanks to the increased cooperation and planning by organising committees and the police.

The alcohol-free schoolies hub on the Surfers Paradise beachfront was designed to bring students out of their apartments and away from non-schoolies in a safe and controlled environment, he said.

"There is no point pretending that these kids aren't going to drink," Mr Raeburn said.

"There's no point pretending kids aren't going to play up because they're away from mum and dad and, in some cases, it's their first experience of living away from home.

"That's the reason we have the hub on the beach - we want kids to come out of the units, because it's in the units that the issues really occur.

"We want them to wear themselves out by dancing madly on the beach."

Mr Raeburn said a particular focus in this year's schoolies will be the use of social media to communicate with those attending and keep them informed of event details.

There will also be a "chill-out" night on Tuesday to provide partygoers with a break in their revelry.

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